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HURRICANES ANNOUNCE FORMATION OF GALE FORCE MEDIA

Tuesday, 10.28.2003 / 6:48 PM / News
Carolina Hurricanes

New Venture Combines Video, Animation, Print and Web Services for Third-Party Clients

Gale Force Media

RALEIGH, N.C. (Oct. 21, 2003) – Ken Lehner, Vice President of Marketing Communications for the Carolina Hurricanes, formally announced today the formation of Gale Force Media, a multidimensional creative services operation that will provide video, animation, film, graphic design, web design, print collateral and brand management services to third parties.

“Several years ago, we decided to make an investment in staffing and equipment to bring our marketing initiatives in house,” said Lehner, “Since then, we have improved our effectiveness and efficiencies which allows us the opportunity to offer our services to others. Behind the scenes, we have entered numerous successful partnerships in the past two years, and thus felt it was time to expand our business by introducing a spin-off operation.”

Gale Force Media has launched a website in conjunction with this announcement. Please visit http://www.galeforcemedia.com to learn more about the company. Clients that Gale Force Media has worked with to date include, but are not limited to, North Carolina State University, The University of North Carolina at Chapel Hill, Duke University, RBC Centura, Springboard Hosting, The NC Department of Transportation, GlaxoSmithKline and Goerlich’s Brand Mufflers.

Pete Soto, the Hurricanes’ Director of In-Game Entertainment, will oversee direction of the video production and animation aspects of Gale Force Media. After six years with baseball’s Florida Marlins, Soto started with the Hurricanes in 1999 as Produciton Manager for Gale Force Holdings, the Hurricanes’ parent company. He has since been promoted to Director of Gale Force Media, which oversees all the Hurricanes’ and N.C. State Wolfpack’s football and basketball production. Soto and his staff have been honored with several industry awards for excellence in broadcasting, including 11 Telly awards and several Addy Awards. Along with working on several Super Bowls, in 2002 Soto was named Director of Video Production for the 2002 Salt Lake Winter Olympics E-center (Ice Hockey Venue).

Howard Sadel, the Hurricanes’ Director of New Media and Graphic Communications, will oversee the print and web aspects of Gale Force Media. Sadel joined the Hurricanes organization after serving Rockett, Burkhead & Winslow, the agency of record at the time for the Carolina Hurricanes, and the agency that pitched the then Hartford Whalers to relocate to Raleigh. Sadel, being an avid hockey fan, became a natural fit for the account and later joined the Hurricanes directly to bring all creative services in-house. Currently Sadel oversees all print and web design and implementation for the Hurricanes and RBC Center marketing initiatives, in addition to Gale Force Media.

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[SSS_STANDINGS.METROPOLITAN_DIVISION_LABEL]
  TEAM GP W L OT GF GA PTS
1 y - PIT 82 51 24 7 249 207 109
2 x - NYR 82 45 31 6 218 193 96
3 x - PHI 82 42 30 10 236 235 94
4 x - CBJ 82 43 32 7 231 216 93
5 WSH 82 38 30 14 235 240 90
6 NJD 82 35 29 18 197 208 88
7 CAR 82 36 35 11 207 230 83
8 NYI 82 34 37 11 225 267 79

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2013-2014 REGULAR SEASON
SKATERS: GP G A +/- Pts
E. Staal 79 21 40 -13 61
J. Skinner 71 33 21 -14 54
A. Sekera 74 11 33 4 44
A. Semin 65 22 20 1 42
J. Staal 82 15 25 2 40
J. Faulk 76 5 27 -9 32
N. Gerbe 81 16 15 -6 31
J. Tlusty 68 16 14 2 30
R. Nash 73 10 14 0 24
P. Dwyer 75 8 14 -2 22
 
GOALIES: W L OT Sv% GAA
A. Khudobin 19 14 1 .926 2.30
C. Ward 10 12 6 .898 3.06
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