Flyers vs. Hurricanes
News

CANES LAUNCH 'STAY SHARP' VIDEO CAMPAIGN

Monday, 11.22.2004 / 10:40 AM ET / News
Carolina Hurricanes
X
Share with your Friends


CANES LAUNCH \'STAY SHARP\' VIDEO CAMPAIGN
Stay Sharp
> "Stay Sharp" Debut Video
Large | Small
RALEIGH, N.C. (Nov. 16, 2004) – Tuesday's broadcast of the "Canes Classic" game against the New Jersey Devils marked the debut of a light-hearted campaign. "Stay Sharp," is designed to look at how fans might stay engaged with hockey while waiting for the greatest game to return. Along with the 30-second spot to air during Canes Classics broadcasts, an extended version will be available for view and download at CarolinaHurricanes.com.

"The online version of the spot has great viral potential and allows Caniacs the opportunity to email it to their friends", said Howard Sadel, Director of Marketing and Creative Services for the Hurricanes.

The first installment is set in the living room of a less-than-excited Caniac getting ready to visit the old mother in-law. You may recognize "Marvin" as Kyle Prairie, Director of Ticket Sales for the Hurricanes. His lovely and perhaps annoying wife is none other than Meredith Morgan, a Corporate Sales Executive for the team.

"We could have used outside talent," said Sadel. "But we saw an opportunity to incorporate the team's staff, keeping everyone in the office involved."

The lovely home used as the set for this shoot belongs to St Lawrence Homes President/CEO Bob Ohman. The Hurricanes thank Bob and his wife for their tremendous support of the team and for letting us "make ourselves at home."

The next "Stay Sharp" spot is currently in production. Skate to CarolinaHurricanes.com for its debut.

SCHEDULE

HOME
AWAY
PROMOTIONAL

STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 x - MTL 77 47 22 8 203 174 102
2 x - NYR 75 47 21 7 228 177 101
3 x - TBL 77 47 23 7 249 201 101
4 PIT 76 42 23 11 210 190 95
5 NYI 77 45 27 5 235 215 95
6 DET 75 40 23 12 220 206 92
7 WSH 76 41 25 10 223 188 92
8 BOS 76 38 25 13 201 196 89
9 OTT 75 37 26 12 218 203 86
10 FLA 76 35 26 15 190 207 85
11 PHI 76 30 29 17 198 219 77
12 CBJ 75 36 35 4 207 232 76
13 NJD 76 31 33 12 168 194 74
14 CAR 75 28 36 11 174 204 67
15 TOR 76 28 42 6 198 244 62
16 BUF 76 21 47 8 148 255 50

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
E. Staal 70 21 28 -12 49
J. Faulk 75 15 32 -17 47
E. Lindholm 74 16 21 -19 37
J. Skinner 70 18 13 -21 31
V. Rask 73 11 20 -12 31
R. Nash 68 8 17 -10 25
N. Gerbe 71 8 17 -13 25
J. McClement 75 7 13 -3 20
A. Nestrasil 47 7 13 4 20
J. Staal 39 4 16 -7 20
 
GOALIES: W L OT Sv% GAA
C. Ward 20 21 5 .911 2.40
A. Khudobin 8 15 6 .904 2.60