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Blues vs. Hurricanes
Tracking the Storm

Community: Fun with Chad and Eric

Monday, 05.10.2010 / 4:05 PM / Tracking the Storm
By Doug Warf
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Community: Fun with Chad and Eric

Long time, no blog. 

Doug Warf
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This is the time of year that I see fans at community events and they ask, what do you guys do in the off-season…take month-long vacations? The answer is always no, but this year, it is an emphatic no. 

The combination of the All-Star game and our AHL’s move to Charlotte have made this a busier off-season than one might have thought in January. 

All-Star Game – Ads and Upcoming Webisodes

Everyone is very excited about the planning of the All-Star game. Though it is an NHL event, the Hurricanes act as the host team and we are all trying to gear up for what may be asked of us. 

The team and league received great publicity when the game was announced on April 8. However, when the season ended we wanted a small commercial purchase that would help keep the information in front of Triangle residents during the spring. I sat down with the directors of our marketing arms (Ben Aycock, Pete Soto, Jon Chase) to brainstorm ideas for a small commercial campaign.

We wanted to come up with one TV advertisement and two to three additional spots that would serve as short “webisodes”.

The TV Advertisement, which started Friday on select Time Warner Cable stations in the Raleigh & Fayetteville markets (including NHL Playoff coverage on Versus), features Chad LaRose and Eric Staal


The first follow-up webisode will debut online on Monday, May 17.  All of the webisodes feature Staal and LaRose with special cameos by the greatest Ice Hawg in the continental US (rumors of Alaskan Ice Hawgs have yet to be confirmed). For the webisodes, we used the four-letter network’s main show’s ad spots as a starting point to feature players and Stormy in their attempt to prepare for the All-Star game (Stormy has to prep too). 

Honestly, we collectively wondered how the ideas would translate to the screen, but personally, I think the webisodes really allow for Chad and Eric’s personalities to come out. I think most Canes fans know that Chad LaRose is a fairly funny and jovial person. However, I don’t think that most Canes fans get to see Staal’s humorous side. Hopefully you check back to carolinahurricanes.com or one of our social media sites (Twitter, Facebook, YouTube) to see the follow-up spots as I think they aptly showcase how funny BOTH guys are. 

A big thanks to Eric and Chad as they not only willingly participated, but even added ad-lib portions that add to the humor in the short spots. I will include a few photos so you can get a brief glimpse into the upcoming spots.

 


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STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 TBL 50 31 15 4 163 132 66
2 MTL 47 31 13 3 127 108 65
3 NYI 48 32 15 1 157 135 65
4 DET 49 28 12 9 145 128 65
5 PIT 48 27 13 8 143 124 62
6 WSH 48 25 14 9 144 124 59
7 BOS 49 26 16 7 131 123 59
8 NYR 46 27 15 4 135 111 58
9 FLA 46 21 15 10 114 129 52
10 PHI 50 21 22 7 139 151 49
11 TOR 50 22 24 4 144 155 48
12 OTT 47 19 19 9 129 134 47
13 CBJ 47 21 23 3 119 148 45
14 NJD 48 18 22 8 109 135 44
15 CAR 47 17 25 5 102 122 39
16 BUF 49 14 32 3 92 174 31

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
E. Staal 42 16 14 -6 30
J. Faulk 47 9 19 -13 28
E. Lindholm 47 9 11 -11 20
J. Tlusty 40 12 7 -11 19
J. Skinner 42 10 9 -7 19
R. Nash 47 7 12 -4 19
N. Gerbe 43 5 13 -3 18
V. Rask 47 6 9 -10 15
A. Sekera 45 1 14 -6 15
C. Terry 34 6 3 -3 9
 
GOALIES: W L OT Sv% GAA
A. Khudobin 6 8 2 .918 2.30
C. Ward 11 17 3 .911 2.45