Flyers vs. Hurricanes
Tracking the Storm

Community: Fun with Chad and Eric

Monday, 05.10.2010 / 4:05 PM ET / Tracking the Storm
By Doug Warf
X
Share with your Friends


Community: Fun with Chad and Eric

Long time, no blog. 

Doug Warf
Index | Archive

This is the time of year that I see fans at community events and they ask, what do you guys do in the off-season…take month-long vacations? The answer is always no, but this year, it is an emphatic no. 

The combination of the All-Star game and our AHL’s move to Charlotte have made this a busier off-season than one might have thought in January. 

All-Star Game – Ads and Upcoming Webisodes

Everyone is very excited about the planning of the All-Star game. Though it is an NHL event, the Hurricanes act as the host team and we are all trying to gear up for what may be asked of us. 

The team and league received great publicity when the game was announced on April 8. However, when the season ended we wanted a small commercial purchase that would help keep the information in front of Triangle residents during the spring. I sat down with the directors of our marketing arms (Ben Aycock, Pete Soto, Jon Chase) to brainstorm ideas for a small commercial campaign.

We wanted to come up with one TV advertisement and two to three additional spots that would serve as short “webisodes”.

The TV Advertisement, which started Friday on select Time Warner Cable stations in the Raleigh & Fayetteville markets (including NHL Playoff coverage on Versus), features Chad LaRose and Eric Staal


The first follow-up webisode will debut online on Monday, May 17.  All of the webisodes feature Staal and LaRose with special cameos by the greatest Ice Hawg in the continental US (rumors of Alaskan Ice Hawgs have yet to be confirmed). For the webisodes, we used the four-letter network’s main show’s ad spots as a starting point to feature players and Stormy in their attempt to prepare for the All-Star game (Stormy has to prep too). 

Honestly, we collectively wondered how the ideas would translate to the screen, but personally, I think the webisodes really allow for Chad and Eric’s personalities to come out. I think most Canes fans know that Chad LaRose is a fairly funny and jovial person. However, I don’t think that most Canes fans get to see Staal’s humorous side. Hopefully you check back to carolinahurricanes.com or one of our social media sites (Twitter, Facebook, YouTube) to see the follow-up spots as I think they aptly showcase how funny BOTH guys are. 

A big thanks to Eric and Chad as they not only willingly participated, but even added ad-lib portions that add to the humor in the short spots. I will include a few photos so you can get a brief glimpse into the upcoming spots.

 


SCHEDULE

HOME
AWAY
PROMOTIONAL

STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 x - MTL 77 47 22 8 203 174 102
2 x - NYR 75 47 21 7 228 177 101
3 x - TBL 77 47 23 7 249 201 101
4 PIT 76 42 23 11 210 190 95
5 NYI 77 45 27 5 235 215 95
6 DET 75 40 23 12 220 206 92
7 WSH 76 41 25 10 223 188 92
8 BOS 76 38 25 13 201 196 89
9 OTT 75 37 26 12 218 203 86
10 FLA 76 35 26 15 190 207 85
11 PHI 76 30 29 17 198 219 77
12 CBJ 75 36 35 4 207 232 76
13 NJD 76 31 33 12 168 194 74
14 CAR 75 28 36 11 174 204 67
15 TOR 76 28 42 6 198 244 62
16 BUF 76 21 47 8 148 255 50

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
E. Staal 70 21 28 -12 49
J. Faulk 75 15 32 -17 47
E. Lindholm 74 16 21 -19 37
J. Skinner 70 18 13 -21 31
V. Rask 73 11 20 -12 31
R. Nash 68 8 17 -10 25
N. Gerbe 71 8 17 -13 25
J. McClement 75 7 13 -3 20
A. Nestrasil 47 7 13 4 20
J. Staal 39 4 16 -7 20
 
GOALIES: W L OT Sv% GAA
C. Ward 20 21 5 .911 2.40
A. Khudobin 8 15 6 .904 2.60